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HomeShare


Make apartment hunting as easy as booking a hotel




Client: HomeShare
Role: Product Designer
Tools: Sketch
Year: 2018

HomeShare is a housing platform that enables affordable city living in shared apartments, with roommates that are matched based on personality. But they need a new design system that would increase sales for their target demographic: Millennials. I conducted research with potential new users to improve brand trust, usability, and visual design by updating the HomeShare website based on feedback.

Case study and project files ︎










Outcomes




73% preferred


Testers preferred the new homepage design over the existing version

+21% brand trust


Increase in brand trustworthiness comparing current to new designs on a 10-point scale

+19% usability rating


Increase in homepage usability based on a subjective 10-point scale