BravePup
UX Design
BravePup already brings rescue puppies to corporate events in Seattle for employee health and wellness. As part of my UX bootcamp, our aim was to deliver this experience to individuals so they can relieve anxiety using a proven social technique: puppy love.
We created a fully-working high-fidelity prototype with an e-commerce conversion funnel to drive potential puppy deliveries. Outcomes included:
80% successful completion rate of new conversion funnel and booking experience
2 minute average completion time to “reserve” a puppy
85/100 NPS score for overall experience
Contact me for more details →
Research
UX strategy
UI design
Usability testing
Non-profit
2016